We’ve always put you, our customer at the heart of what we do – that’s why we strive to develop innovations and designs to make your life easier and allow you to get more creative in the kitchen.
Over 70 years ago, Kenneth Wood designed a mixer that would change the way millions of people enjoy food. He was guided by strong principles of quality, innovation and design. And from that first factory in Woking, England, he made British innovation admired around the world. As the company developed a range of smart, innovative products, it wasn’t long before the arrival of our very first Chef Mixer. The first generation of a true design icon, it introduced the revolutionary concept of planetary mixing – moving the tool around the bowl as it rotates for a more thorough mix. Giving home bakers just like you, the power to create more amazing dishes with much less effort.